Interview With Jasmine Risso – Co-Founder Simply Real Moms

Jasmine RissoTell us a little bit about your blogging journey.

My journey in blogging has been fun and definitely a learning experience. It’s so fun to look back at my posts when I had first started and seeing how much I have grown. I truly appreciate all my blogger friends and clients I have worked with that have shed some insight and helped me on this journey.

What did you do before becoming a career blogger?

Before blogging I was working full-time as an Executive Assistant while raising my boys.

How are you growing your audience?

Through social media, linking up with bigger sites like The Stir, and by having unique, original content that people want to read.

What is your number one source of blog traffic?

That is hard to say, because we generate a lot of traffic from a few places. However, if I have to say just one it would be Pinterest. Got to love that site!

What types of monetization strategies work best for you?

Ad banners are great, but we generate most of our income doing sponsored opportunities. Those have been paying us quite nicely. 

How did you take your blog to the next level?

Promote, promote, promote! It’s the only way to truly get your name out there and one of the things you can control. We post on social media every day, all day long. We try not to go over an hour without posting on to our Facebook page. Whether we are promoting a new article, old article, or a relatable image, something is being shared for our readers to engage in.

How much does your business earn annually? 

Roughly $36,000. Some months we make more than others, all depending on the opportunities.

What advice would you give to a new blogger who wants to monetize their blog?

I would definitely recommend joining ad networks: Mode Media (used to be Glam), Burst Media, Clever Girls, CafeMom, Pollinate Media, TapInfluence, etc. There are so many out there. Just apply, some are easier to get into than others but if you don’t try, you’ll never know. Just remember even if you do sponsored posts to help with income, don’t lose your voice. Make sure for every 1 sponsored post you have two original posts. Something that will bring people back to your site, the more traffic you get, the more you monetize through ad banners.

How do you manage all of your personal and blogging activities?

I honestly love what I do so it isn’t hard. I set time to work. Having a schedule is important. Luckily my oldest is in school full time and my youngest is in preschool 3 days a week so I get a little break to sit down and work.  I am also fortunate that some of my press trips allow my family to come. It’s been nice for them to see what I do and appreciate the work that goes into it.

Connect with Jasmine Risso … 

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