Interview with Renee Shupe, Owner of Redhead Business Solutions

Interview with Renee Shupe, Owner of Redhead Business Solutions

Tell us a little bit about yourself and your entrepreneurial journey.

I started Redhead Business Solutions in 2008, this was after 18+ years working in a corporate cubicle making money for others.  Not that I didn’t enjoy what I was doing but I had such a strong desire – though I didn’t know what – to do something different with my life.  Two years prior my husband had a fairly serious injury on the job and was off work for 1 year and a day.  During that time he launched his own business and changed the direction of his life, at the same time as supportive as I was for me, I was secretly jealous.  Well I am blessed, I have the most incredible husband and he wanted me to have the same if it was something I desired.  So in 2008 I launched the beginnings of my business business, Redhead Business Solutions.

What did you do before launching your own business?

I come from a administrative background working in marketing and technology.  I worked alongside C-Level executives in Consumer Goods, BioTechnology and Government. I worked in the corporate world for 18+ years and started off as a receptionist and when I left I was working in partnership with the Chief Marketing Officer of a multi-million international company.

How did you fund your business?

I am completed self funded.  Since I started as a virtual assistant I didn’t need to start off with a lot of equipment.  I already had a laptop plus a printer, so I had the basics and was ready to go.

How many hours do you work a week and how much is spent is your home office?

When I first started I spent A LOT of time working, but in 2013 I made a conscious effort to not spend as much time in my business and for 2014, I will be working a maximum of 20 hours a week with an aim to be working Tuesday through Thursday.  4 day weekends will be my norm!

When I break this down, I spend about 5 hours per week working on developing video training or customized 1 on 1 training with clients, another 5 hours working specifically on my Build an Awesome Business Program (, the remaining time is split to work on the few client projects I choose to work on, coaching sessions with clients and my own marketing.  This time varies from week to week really depends on how many calls or projects I have at any one time.

How would you rate your success?

I rate my success a few different ways.  When I know that I’ve solved a clients technical problem and made the process easier for them, then I know that I’ve been successful.

The other side of that is I know I’m hitting my success when I know that I am spending time with what else is important with me, whether that’s an awesome day hanging out with my husband, or when I have regular time to get creative outside of my business.  It’s not about the amount in the bank though that’s an awesome thing, it’s about how I feel and what I experience everyday.

What has been your biggest business struggle as an entrepreneur?

Knowing that I need help, I am a very technical person and can do much of the work myself, but in the long wrong for me to make more money in my business I need to hand over some of those tasks to someone else.

What advice would you give to a new entrepreneur?

Accept that you will stumble and fall.  It’s okay, just get up and keep going. Is one, the other is find places to get support.  You don’t necessarily have to get a coach or a mentor right away, but find a community or a group that is supportive and going in the direction you want to go.  Having the sense of support and community will be so beneficial and help you grow both personally and professionally.

How do you manage all of your personal and business activities?

For one, I don’t look at my business and personal activities as two different things.  For me my business is my life and my life is my business.  Now for some that might sound like I live and breath my business and in many ways I am.  It doesn’t matter where I am, I’m often thinking of a new idea for a product, blog post or tutorial to share, so my business and personal life are intertwined.

For me because my business and my life are so intertwined there’s a couple of things that are crucial to my sanity.  First, I always take time in the morning for myself.  I’m working on building a morning ritual that I’ll do everyday.  I know for me, spending some time reading and meditating help set my mind set for the day and gets me focused.  The next thing I do that’s more business related is I only check my email a few times a day.  I spend the first 90 minutes of my day, working on my projects – not client work.  This helps me ensure that I’m moving forward with my business goals, which also helps me move forward in my life too :)

No that being said, I’m a fan of Google and use pretty well any Google product I can to run and manage my business and my life.  I have my Android phone, which of course is connected to my Google Calendar and my email.  I use Google Apps for Business to manage my email as well as all of my documents and then I use a service called ZenDone to handle my tasks.  I love this service because it connects and works well with both Google Calendar and Evernote.  Evernote, is my go to note taking and reference source.  I keep recipes, notes, blog posts, thoughts, resource I think are cool and everything else there.  Evernote is great because no matter where I’m at, I can access all of my notes, thoughts and more without having to keep everything in my head!

Connect with Renee at:

  • Website: &
  • Blog:
  • Twitter:
  • Facebook Fan Page:

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